STUDI PERNYATAAN VISI, MISI, STRATEGIC OBJECTIVES DAN PEMETAAN POLA SEBARAN PADA INDUSTRI OTOMOTIF (TAHUN 2007-2016)

Lestari, Susi and Rismayani, Risris (2018) STUDI PERNYATAAN VISI, MISI, STRATEGIC OBJECTIVES DAN PEMETAAN POLA SEBARAN PADA INDUSTRI OTOMOTIF (TAHUN 2007-2016). Jurnal Ilmiah Ilmu Ekonomi (Jurnal Akuntansi, Pajak dan Manajemen), 7 (13). pp. 70-77. ISSN 2088-6969

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Abstract

The vision statement, mission, and strategic objectives are mandatory requirements that must be formally in the organization. The object of this research is 14 companies of automotive industry and leasing on Indonesia Stock Exchange (BEI). This study aims to determine the general description of vision, mission, and strategic objectives with normative norms, and to know the mapping pattern distribution. The research method used is qualitative descriptive method with data collection technique using literature study. Data analysis techniques used in the form of tabulation matrix of vision, mission, and strategic objectives at the company. The company's vision statement on the automotive industry has been effective, while the mission and strategic objectives have not been effective. All companies in the automotive industry have formal statements or fulfill normative norms of vision statement, while for mission and strategic objectives the majority of companies do not have formal statements or have not fulfilled normative norms of mission statement and strategic obejectives. The pattern of distribution of the vision, mission, and strategic objectives matrix in this industry shows a high pattern for vision, but low trends for mission and strategic objectives. Suggestions for reviewing the vision, mission, and strategic objectives to meet all normative characteristics and for subsequent researchers to use triangulation to reduce bias.

Item Type: Article
Uncontrolled Keywords: Vision;Mission; Strategic Objectives; Normative Norms; Mapping Spread Pattern
Subjects: H Social Sciences > HB Economic Theory
H Social Sciences > HF Commerce > HF5601 Accounting
Divisions: Fakultas Ekonomi > Akuntansi
Depositing User: Perpus ID UMMI
Date Deposited: 19 Nov 2018 04:52
Last Modified: 19 Nov 2018 04:52
URI: http://eprints.ummi.ac.id/id/eprint/567

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